360 tablets
About a six-month supply for one person, brushing twice daily.
- Bamboo Jar and Travel Bag
- 10 cents per brushing
- Free shipping
€34.95
one-time purchase
Choose 360 tabletsFresh breath. Clean teeth. Less plastic.
FRESH TOOTHPASTE
TABLETS.
NO PLASTIC TUBE.
Fresh peppermint toothpaste tablets for clean teeth, fresh breath and everyday protection. Easy to use, vegan and SLS-free. Chew one tablet and brush as usual.
- 1,450 ppm fluoride
- Vegan and SLS-free
- One tablet per brushing
- Socially packed in the Netherlands
It's that simple: Chew. Brush. Rinse.
✓ 1,450 ppm fluoride
✓ Developed in collaboration with dental care specialists
✓ Vegan and SLS-free
✓ Zero Plastic Inside
★ Rated 4.8/5
Trusted by premium brands
Everything you expect from good toothpaste.Without the tube.
Fresh breath, clean teeth and daily protection. A simple switch that fits your routine, with less plastic.
Chew. Brush. Rinse.
How to Use Toothpaste Tablets
A tablet may feel different at first, but brushing is just as easy as usual.
1
Chew
Chew one toothpaste tablet until it's finely crushed.
2
Brush
Brush for two minutes with a damp toothbrush.
3
Rinse
Rinse your mouth as usual.
One tablet. One brushing. No measuring. No mess.
Start where it feels right
Choose the Pack That's Right for You
Choose a six-month supply or stock up for the full year. Find the right pack for your daily routine.
720 tablets
About a year of brushing for one person, twice a day.
- 720 toothpaste tablets
- Approx. 8 cents per brushing
- Fewer deliveries
€54.95
with refill
Select 720 tabletsPrefer automatic refills? Compare the available options and terms in our shop. View all options ›
Everything you'd expect from a good toothpaste
Fresh Taste. Clean Teeth. One Perfect Dose.
Fresh peppermint taste
Enjoy fresh breath and a clean feeling while you brush and afterwards.
That familiar clean feeling
The chewed tablet mixes with saliva and gently foams as you brush.
One tablet per brush
No measuring and no mess. Easy at home, at the gym and when travelling.
Less plastic. Not less protection.
Fresh Breath. Clean Teeth. Everyday Protection.
A fresh taste matters. But keeping your teeth healthy matters just as much.
That’s why we developed CHOOSE! in collaboration with dental care specialists and consciously chose 1,450 ppm fluoride. It helps protect your teeth against cavities every day, just as you’d expect from good toothpaste.
Our formula is vegan, SLS-free and free of microplastics. You get a familiar brushing routine without the plastic toothpaste tube.
Discover our toothpaste tabletsToothpaste tablets compared
Toothpaste Tablets vs Regular Toothpaste
| What matters | CHOOSE! tablets | Regular toothpaste |
|---|---|---|
| Amount | ✓ One tablet per brushing | Squeeze from a tube |
| Fluoride | ✓ 1,450 ppm | Depends on the formula |
| Traveling | ✓ No liquids | Usually a paste or gel |
| Formula | ✓ Vegan, free of SLS and microplastics | Depends on the brand |
| Packaging | ✓ No plastic tube | Usually comes in a tube |
Customer experiences
What Customers Love About CHOOSE!
Fresh taste, clean teeth and easy travel. These are themes customers often mention in their feedback.
★★★★★
“Fresh taste and a clean, smooth feeling after brushing.”Common feedback on taste and that clean feeling
★★★★★
“A little different at first, then easy to make part of a daily routine.”Common feedback on getting used to tablets
★★★★★
“Easy to pack for a trip, without a leaking toothpaste tube.”Common feedback on travel and convenience
Our story
From One Simple Idea to a Better Brushing Routine
Pim and Nick started CHOOSE! with a simple question: why does toothpaste still need a plastic tube?
Today, thousands of people brush with CHOOSE! for fresh breath and clean teeth, while using less plastic. Each order is packed with care in the Netherlands.
1,500,000+ plastic tubes saved
Pim + Nick · Founders of CHOOSE!Frequently Asked Questions
Your Questions About Toothpaste Tablets
CHOOSE! toothpaste tablets contain 1,450 ppm fluoride to help protect against cavities. They were developed in collaboration with dental care specialists. Brush for two minutes, as you would with regular toothpaste.
Chew one tablet until it's crushed. Then brush your teeth for two minutes with a damp toothbrush and rinse your mouth. Use one tablet per brushing.
The tablet mixes with saliva and creates a gentle foam when you brush. Its peppermint flavour leaves your mouth feeling fresh. Foam level alone does not tell you how well a toothpaste cleans.
Yes. The tablets are liquid-free and won't leak. This makes them convenient to pack in your hand luggage and wash bag. Keep them dry and close the package tightly.
The 360-tablet pack lasts around six months for one person, while 720 tablets last around a year, based on brushing twice a day. Compare the current prices and delivery options in our shop. Compare packs ›
That depends on your plan. Compare current pack prices, cost per brushing and any refill terms in our shop. You can choose the option that fits your routine.
Yes. CHOOSE! toothpaste tablets contain 1,450 ppm fluoride to help protect teeth against cavities when used as part of a regular brushing routine.
Yes. Some people call them toothpaste pills, tooth tabs or chewable toothpaste. CHOOSE! calls them toothpaste tablets. Chew one tablet, then brush with a damp toothbrush as usual.
Ready to ditch the tube?
Fresh breath. Clean teeth. Less plastic.
Find the CHOOSE! toothpaste tablet pack that fits your routine. Start small or stock up for the year.
Choose my packA fresher routine starts here
Ready to Make the Switch?
Explore toothpaste tablets for daily brushing, easy travel and less plastic. Find the right pack in our English shop.
